London's Business Scene Vs. The Tabloids: What You Need To Know - London Business News...

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London is the beating heart of UK business. It hosts startups, global companies, and local shops. That means any news can echo fast.

Tabloids like The Sun, Daily Mail, and Daily Mirror thrive on sensational headlines.

They grab attention. They often shape public views on businesses before facts emerge.

Despite that, trust in tabloids remains low. Only about 12–23% of the public rate them trustworthy. That doesn't stop their influence, though. London companies feel it, especially in recruitment and reputation.

Nearly 50% of UK employers say they use public online info when hiring.

Forty-one percent have rejected candidates based on something they found. That includes businesses and their leaders.

Jobseekers also avoid firms with poor online reputations. A survey showed 70% of UK applicants won't apply if a company has no online presence.

One example is Careertegy , a London-based career coaching company that helps international students land top jobs.

Their success depends not just on good results but on how well they manage online visibility and reputation—especially when helping clients recover from past public mistakes.

Tabloids still hold sway in public opinion. During the Brexit era, tabloids shaped narratives on banks, tech firms, and small businesses.

They stirred emotions, even if facts were weak.

Mistakes get amplified. A single wrongly reported story can cost a business clients and harm its brand.

Set up alerts for your business name and key executives. Use tools to track mentions in tabloids and blogs.