
Emmerdale and Coronation Street fans face a huge shake-up this week as the soaps move times for the football. As usually happens, the soaps have been displaced this week on ITV to allow for the airing of various football matches.
On Tuesday, viewers will be treated to a trip to the Dales whilst on Thursday, soap fans who love the drama in the Woolpack and the chaos on the Cobbles will get two full hours of soaps - one hour from each programme.
Friday is the only day where the soaps will air as normal, with Emmerdale airing at 7.30pm and Coronation Street airing for its usual hour slot at 8pm. There will be no soaps on the weekend, despite 'missing' episodes.
Kevin Lygo, ITV's Managing Director of Media and Entertainment, said: ⁘This new pattern is in the DNA of the soap genre - nobody else does 30 minute drama this successfully.
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